Articles by Jyll Stuart

My Work Life Balance

As Veracity Technologies grows, I sometimes struggle to avoid it taking up all of my free time. When I worked in the corporate world, I would average a 45-50 hour work-week. During crunch times, it often stretched to 55 hours/week and over some weekends. Owning a start-up is different. It is a big part of what I do

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Model Rocket

I was in my favorite store, Hobby Lobby, earlier in the week when I spied something I haven’t seen in years… a model of the Saturn V rocket. It was included in the AMT Man in Space Rocket Set. My parents bought me a Saturn V model rocket kit when I was 12 and so enamored with

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kindness at lunch

The Best Lunch

I spent most of the morning moving a website to a new server. My eyes were sore and I had a headache…probably because it was way past lunch. I drove to a Chinese restaurant not far from my office…hoping for a quiet lunch and a chance to get caught up on some reading. I opened

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Using the Long Tail in Business

Today’s online marketing often turns traditional marketing plans on their proverbial head. Niche products often overtake traditional stalwarts and customer relationships become a thing of the moment. So, where am I going with this? The concept of the long tail will force you to rethink your marketing strategy if you want to be successful in

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